Top 4 Tips To Make Your Web Design Company More Visible

Author : GOH YEN RU, YEONG YUN HUI

Date : 26 JUNE 2022

In this era of e-commerce, the competition for web design companies is getting intense. Therefore, how to stand out in so many web design companies? If you want to be the leader of the competition, there are a few important tips that you should pay attention to make your web design company more visible.

1. Make Your Website User Friendly

A good web design website needs to communicate the core message instantly. After all, we rarely read every word of a website, and visitors certainly don’t have the patience to read them. If visitors see a lot of words on the web design website will not be interested in looking, but it will only reduce the desire to see. So, a web design website needs concise writing. Concise writing helps visitors more clarity and comprehension of the content. It also encourages readers to return to your website and share your information. The focus of the website can be enlarged to facilitate visitors to see, so that the wounded customers more quickly understand the content of your website, easy for them to read, rather than visitors need to find the focus themselves. For instance, Apple’s online website shows the latest products on the homepage, and visitors will be attracted by the big headline as soon as they click on the Apple website. The big headline is easy to attract visitors the desire to read on.

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2. The 3 colours regulations

Furthermore, the usage of the correct colour palette in web design websites is key. This is because visual design connects visitors closer to a brand and enhances satisfaction and engagement in it. Using the right colour palette can evoke a sense of connection and a deeper impression of a brand or company. According to research, colour is valued by 39% of customers more than any other aspect of a website's design. (Fitzgerald, 2021) Therefore, the use of 3 colours regulation is important. Firstly, a web design website can use 3 colours: the main colour, a secondary colour, and an accent colour. Be careful! Do not use more than 3 colours on a website, it will only look very cluttered and distract the attention of visitors. For example, McDonald's website uses red, orange, and white as the colour palette. When people see or think of these colours in combination, it is easy to connect back to McDonalds.

The key is to find a professional web design agency in KL, Selangor, or PJ that use the right palette to make visitors more impressed.

3. Provide a high-quality content

Content has long been considered the king of the SEO industry. It can directly affect people's impression of your business. In order to stand out among web design companies. It's not enough to just create content, you should now create a website with high-quality content. Otherwise, you will miss out on opportunities to help your business. And how do you define high-quality content? Great content starts with information that your readers find useful, interesting, and even entertaining. But this is just the beginning. Your language also matters. That is why the trick to create amazing content is to make sure it is easy to understand, able to interact with the audience, the information of the organization is accurate, and the topic or keywords that are findable. As refers to the HubSpot website, they provided the chatbox function which allow them to engage with their customer.

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4. Provide an easy-navigate website

In the information age, time is a precious commodity and people don't want to spend too much. As a result, the average visitor only reads about 20% of the page content. In this situation, in order to ensure that customers visit the page and stay on the page for as long as possible， we should provide a website that is simple to navigate. An easy-navigate website should have enough blank space. It allows readers to quickly digest large amounts of information in each access. For example, the Forbes website practiced the space method, the right amount of negative space on its website ensures that their users can quickly access a lot of information and use that information to decide what to do next. Besides providing enough space, it is also important to make a website simple to access by highlighting the clickable link for making the next steps. For example, we should. Highlight the "next" options. If the reader is interested to know more information , they can easily click on the highlighted keywords and move forward to the topic that they are interested in. For example,the Capterra website is practicing the both spacing and highlighting method.

That's why the designers behind the Veeco Tech company put a helpful message right on the first page: "We design, we develop" tells customers what the entire product is all about. If you are interested to know about the web design， please visit the agency in KL, Selangor, and PJ

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