5 Proven Ways To Build A Website That Customers Love To Increase Users’ Satisfaction
Updated: Jun 28, 2022
Authors: Michelle Puan Ka Chin, Teh Shu Zhen
Date: 26 June 2022
In today's world, where the Internet is advancing, it is critical for businesses to create an appealing website to improve consumers’ satisfaction as most consumers use the Internet when searching for a product or service. While achieving this aim can be difficult, the time and work required to create a functional, up-to-date, and well-designed website is absolutely worth it. Fortunately, improving your consumers' online experience correlates with increasing your profits. One study even found that a website's style, not its content, has the greatest impact on its perceived trustworthiness. Therefore, web design is crucial in building a website for your business.
1. Ensure that your website loads quickly
A business must create a website that is matched with contemporary taste and functional websites. Users will pay attention to an innovative website with a functional design. Owning a poor load speed may cause a lack of sales conversions. Instead of waiting for a page to load, modern consumers would rather search for a new one as they dislike a delayed website. Additionally, conversion rates are optimal when the page loads between 0 and 4 seconds. In fact, pages with load durations of 0 to 2 seconds had the highest e-commerce conversion rates (Portent, 2019). A survey shows that conversion rates of websites decrease by an average of 4.42% for every additional second of loading time. Clients are also driven and engaged by interesting and new content. However, in order to sustain clients' interest, your website must function well for visitors to have a positive experience. If your page appeals to your viewers and fits their needs, they will want to return to learn more about it.
Do reach out to VeecoTech if you need any assistance to improve business software development in KL, Selangor, and PJ.
2. Make it easy to navigate
It is meaningless to have an appealing website if your users cannot use it to obtain the information required. A quality website should keep the navigation tab at the top of each page visible as the user navigates the site. Navigation tab labels should be descriptive so visitors can understand where they will go on the page. It is preferable to use the phrase "Contact Us" rather than "Click Here." A link to the home page should be available on every page to take users back to the home page with a single click. The number of clicks a visitor must make to access the required information is capped at three.
About 61.5% of visitors abandon the page due to inadequate navigation (Fitzgerald, 2021). Websites with effective navigation can rank higher in search engines, making them in driving more traffic.
Find out how a great website builder in KL, Selangor, or PJ can help your business by providing your website with good navigation.
3. Include Call-To-Action Buttons
Call-to-action buttons are icons that you place on your website to direct visitors to a destination. Every section of your website should have a specific call to action, such as "Shop Now," or "Sign Up." Make sure that CTA buttons are visible and accessible to all users. Use pop-ups or chat windows to draw visitors who are leaving a page without taking any action. Your CTA button should use action-packed text, where the writing should be bold and action-oriented. Replace uninteresting terms like "submit" and "enter" with action-packed phrases like "get," "reserve," and "try". Your action words should be used with specific text relating to your service, such as “Try Our Free Trial” and “Download Now.”
VeecoTech can assist businesses in KL, Selangor, and PJ in constructing effective call-to-actions for their websites.
4. Include Social Sharing Buttons
An effective website enables your business to provide a great experience for your visitors. This include activities like sharing content on websites you wouldn't usually do. Making it easy for your readers to share your pages across different platforms will improve website traffic. As a share is essentially an endorsement, be sure your material is worth it.
To illustrate, visitors to your business website can become social followers by clicking on buttons that link to your business's social media accounts. Their friends will see your business name if they like or share your social media posts, exposing you to a whole new group of potential clients by adding share buttons to the website header. Furthermore, the opportunities that every visitor's followers have visited your website before are minimal, exposing your business to a whole new crowd. Visitors may take this opportunity to browse your website and find something that interests them. Therefore, adding share buttons to your website is likely to bring in new customer prospects for your company.
VeecoTech can provide businesses in KL, Selangor, and PJ with guidelines on web design.
5. Don’t Forget The Business Basics
You will be facing the risk of your website’s visitors losing trust in your business if you do not provide a simple method for them to reach you. The most important information is the business address, directions, contact number, and operating hours. Be certain that the information is always displayed at the top of the website's main page. Always ensure that the information on your website is correct as it may affect your website if information is inaccurate or missing. Search engines will prioritise websites that provide exact business information. Incorporate more information into your contact column as you are giving them more options for contacting you.
Based on research, 54% said that the absence of contact information irritates them the most when accessing a company website. Furthermore, 51% of people express that many websites are missing detailed contact information (Huff Industrial Marketing, KoMarketing, & BuyerZone, 2015).
VeecoTech is a reliable web design company in KL, Selangor, and PJ to assist you in ensuring your company's information is always up to date.
Contact VeecoTech, a web design expert in KL, Selangor, and PJ, for assistance in creating public-friendly websites for businesses.
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useful info!
Informative and insightful!